A NEW WAY TO WAKE UP

Win your Mornings.
Change your life.

56hours is a smart wake-up system that uses light and your natural rhythm to help you wake up gently, energized, and stress-free. Every single day.

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THE PROBLEM

Your alarm is sabotaging your entire day.

Most people don't have a sleep problem. They have a wake-up problem

THE SOLUTION

Meet 56hours

56hours is a premium smart wake-up system that replaces your alarm with light, science, and rhythm. Designed to help you wake up the way nature intended — gently, naturally, and full of energy.

• Natural wake-up with simulated sunrise light

• Synced to your personal sleep rhythm

• No stress, no harsh alarms, no rush

FEATURES

Designed to work with your body,
not against it.

For years, we woke up the same way — jolted awake by a loud alarm, immediately stressed, already behind before the day even started. We tried everything: sleep trackers, meditation apps, melatonin. Nothing helped.Then one morning, while traveling, we woke up naturally — no alarm, just sunlight slowly filling the room. We felt different. Calm. Energized. Present. It was the best morning we had in years.That's when it hit us: the problem was never sleep. It was how we woke up.We built 56hours to give everyone that feeling — every single morning. A gentle, natural wake-up that sets you up for a better day, a better mood, a better life.Because you deserve to start every day feeling like your best self.Alexander & Christopher
Founder

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© 56hours. All rights reserved.
56hours UG (haftungsbeschränkt)
Flurstraße 42
45899 Gelsenkirchen
[email protected]Register entry:
Court of registration: Local Court of Gelsenkirchen (Amtsgericht Gelsenkirchen)
Commercial Register No.: HRB 19003
VAT ID according to § 27a of the German Value Added Tax Act:
DE454948668

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Effective Date: July 11, 2026This Privacy Policy informs you about the type, scope, and purpose of the processing of personal data on our website, www.56hours.de. We treat your personal data confidentially and in accordance with the statutory data protection regulations, in particular the General Data Protection Regulation (GDPR) and the German Federal Data Protection Act (BDSG).---## 1. Controller InformationThe controller responsible for data processing on this website within the meaning of Art. 4(7) GDPR is:56hours UG (haftungsbeschränkt)Flurstraße 4245899 GelsenkirchenGermanyEmail: [email protected]Commercial Register: Registered in the German Commercial Register (Handelsregister) under HRB [Insert HRB Number]VAT ID: [Insert VAT Identification Number]---## 2. Definitions and Legal Bases### 2.1 Definitions according to Art. 4 GDPR* Personal Data: Any information relating to an identified or identifiable natural person (e.g., name, email address, IP address).
* Processing: Any operation performed on personal data, whether or not by automated means (e.g., collection, storage, alteration, transmission).
* Controller: The natural or legal person, public authority, agency, or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data.### 2.2 General Legal BasesWe process personal data only when a legal basis permits it. The primary legal bases under the GDPR are:* Consent (Art. 6(1)(a) GDPR): You have given explicit consent for processing for a specific purpose (e.g., marketing cookies, newsletter).
* Contract Fulfillment (Art. 6(1)(b) GDPR): Processing is necessary to fulfill a contract with you or for pre-contractual measures (e.g., responding to inquiries).
* Legal Obligation (Art. 6(1)(c) GDPR): Processing is necessary to comply with a legal obligation (e.g., tax retention periods).
* Legitimate Interests (Art. 6(1)(f) GDPR): Processing is necessary to protect our legitimate interests, provided your fundamental rights and freedoms do not override them (e.g., website security, hosting, prevention of fraud).
* TDDDG (German Law): The storing of and access to information on your end device (e.g., via cookies) is governed by § 25 of the German Telecommunications-Digital Services Data Protection Act (TDDDG). Essential storage is based on § 25(2) TDDDG, while non-essential storage requires consent under § 25(1) TDDDG.---## 3. Data Collection on Our Website### 3.1 Server Log FilesWhen you visit our website, our hosting and technical infrastructure providers (Carrd, Cloudflare, IONOS) automatically collect and store information in so-called server log files, which your browser automatically transmits to us. These include:* IP address
* Browser type and version
* Operating system used
* Referrer URL (the previously visited page)
* Hostname of the accessing computer
* Time of the server requestPurpose and Legal Basis: This data is not merged with other data sources. We process this data based on our legitimate interests (Art. 6(1)(f) GDPR) in ensuring the error-free provision, optimization, and security of our website and server infrastructure.### 3.2 Cookies and Consent BannerOur website uses cookies and similar technologies. Cookies do not harm your computer and do not contain viruses.* Essential Cookies: Required for the technical operation and basic security of the website. Legal basis: § 25(2) TDDDG and Art. 6(1)(f) GDPR.
* Non-Essential Cookies (Marketing/Tracking): Used to analyze user behavior or display targeted advertisements. These are only activated if you grant explicit consent via our Cookie Consent Banner. Legal basis: § 25(1) TDDDG and Art. 6(1)(a) GDPR. You can withdraw your consent at any time via the cookie settings on our website.### 3.3 Contact by EmailIf you contact us via email ([email protected]), your inquiry, including all resulting personal data (name, email address, request details), will be stored and processed by us for the purpose of handling your request.* Purpose and Legal Basis: The processing is based on Art. 6(1)(b) GDPR if your request is related to the fulfillment of a contract or pre-contractual measures. In all other cases, it is based on our legitimate interest in effectively processing inquiries (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR) if requested.---## 4. Hosting, Infrastructure, and SecurityWe rely on external service providers to host our website, manage our infrastructure, and ensure cybersecurity. These providers process data on our behalf and are strictly bound by our instructions through Data Processing Agreements (DPA) pursuant to Art. 28 GDPR.### 4.1 Carrd (Website Builder and Hosting)This website is built and hosted using Carrd. When you visit our site, Carrd processes necessary technical data (such as IP addresses) to display the website.* Legal Basis: Art. 6(1)(f) GDPR (Legitimate interest in a reliable and efficient presentation of our website).### 4.2 Cloudflare (CDN, Hosting & Bot Manager)We use Cloudflare, a service provided by Cloudflare, Inc., 101 Townsend St, San Francisco, CA 94107, USA, to secure our website and optimize loading times (Content Delivery Network).* Functionality: Cloudflare acts as a reverse proxy, filtering all traffic between your browser and our website to block malicious attacks (DDoS) and malicious bots via the Cloudflare Bot Manager. Cloudflare also enforces SSL/HTTPS encryption.
* Legal Basis: Art. 6(1)(f) GDPR (Legitimate interest in providing a secure, fast, and highly available website).### 4.3 IONOS (DNS & Email Infrastructure)We use IONOS for Domain Name System (DNS) administration and email hosting (IONOS Mail).* Email Security: Our email communication is secured using SPF (Sender Policy Framework) and DMARC (Domain-based Message Authentication, Reporting, and Conformance) to prevent spoofing and ensure secure delivery.
* Legal Basis: Art. 6(1)(f) GDPR (Legitimate interest in secure and reliable administrative and communication infrastructure).---## 5. Newsletter and Marketing### 5.1 Newsletter via "beehiiv"We offer a newsletter which you can subscribe to. We use "beehiiv", a service provided by beehiiv Inc., to manage subscriptions and send emails.* Process: We use a double opt-in process. After registering, you will receive an email asking you to confirm your subscription. Only after confirmation is your email address permanently stored for the newsletter.
* Purpose and Legal Basis: The data is processed exclusively on the basis of your consent (Art. 6(1)(a) GDPR). You can withdraw this consent at any time by clicking the "unsubscribe" link in every newsletter.
* Data Transfer: Your email address and usage data (e.g., open rates) are transmitted to beehiiv's servers, which may be located in the USA.---## 6. Third-Party Content and Widgets### 6.1 Google FontsOur website integrates web fonts provided by Google (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland) to ensure uniform and visually appealing typography.* Functionality: When a page is accessed, your browser loads the required web fonts into its cache. This requires your browser to establish a direct connection to Google’s servers, thereby transmitting your IP address to Google.
* Legal Basis: Depending on your interaction with our Consent Banner, this service is either loaded based on your explicit consent (Art. 6(1)(a) GDPR) or our legitimate interest in the uniform presentation of our website (Art. 6(1)(f) GDPR).### 6.2 Google reCAPTCHA v3We use "Google reCAPTCHA v3" (provided by Google Ireland Limited) to protect our website against spam, automated abuse, and fraud.* Functionality: reCAPTCHA v3 works invisibly in the background. It analyzes user behavior (e.g., mouse movements, time spent on the page, IP address) to calculate a risk score that distinguishes human visitors from automated bots.
* Legal Basis: Art. 6(1)(f) GDPR (Legitimate interest in protecting our web infrastructure from automated spying, abuse, and spam) and/or Art. 6(1)(a) GDPR (if included in the consent banner).---## 7. Social Media LinksOur website contains standard external links to our official profiles on Instagram, LinkedIn, and TikTok.
We do not use active social media plugins (like the Facebook "Like" button) or tracking pixels on our website. No personal data is transmitted to these networks merely by visiting our website. Data is only transmitted to the respective platform if you actively click on the corresponding link. The privacy policies of the respective platforms apply once you leave our website.---## 8. International Data TransfersSome of our service providers (e.g., Cloudflare, Google, Carrd, beehiiv) are based in the United States or process data globally. Therefore, your personal data may be transferred to and processed in countries outside the European Economic Area (EEA).We ensure that these transfers comply with GDPR requirements. Specifically, data transfers to the US are primarily safeguarded by the EU-U.S. Data Privacy Framework (DPF), provided the receiving company is certified under it. For companies not certified under the DPF, or for transfers to other non-EEA countries, we rely on the Standard Contractual Clauses (SCCs) approved by the European Commission (Art. 46 GDPR), combined with necessary supplementary technical and organizational measures to ensure an adequate level of data protection.---## 9. Rights of the Data SubjectAs a data subject, you have the following rights under the GDPR:* Right of Access (Art. 15 GDPR): You have the right to request information about your personal data processed by us.
* Right to Rectification (Art. 16 GDPR): You can demand the immediate correction of inaccurate or completion of incomplete personal data stored by us.
* Right to Erasure (Art. 17 GDPR): You can request the deletion of your personal data, provided there are no overriding legal obligations (e.g., tax retention periods) preventing it.
* Right to Restriction of Processing (Art. 18 GDPR): You have the right to request that we restrict the processing of your data under certain conditions.
* Right to Data Portability (Art. 20 GDPR): You have the right to receive the personal data you provided to us in a structured, commonly used, and machine-readable format.
* Right to Withdraw Consent (Art. 7(3) GDPR): You can withdraw your consent at any time with future effect. This does not affect the lawfulness of processing carried out prior to the withdrawal.
* Right to Lodge a Complaint (Art. 77 GDPR): You have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work, or the place of the alleged infringement. The competent authority for our company is the State Commissioner for Data Protection and Freedom of Information of North Rhine-Westphalia (LDI NRW).> Important Notice: Right to Object (Art. 21 GDPR)
> If data processing is based on legitimate interests (Art. 6(1)(f) GDPR), you have the right to object to the processing of your personal data at any time on grounds relating to your particular situation. If you object, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights, and freedoms, or if the processing serves the establishment, exercise, or defense of legal claims.

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